Social media should still be social

twitter

Last year, I made a New Year’s resolution to blog more.

Did I blog up to my expectations? No. That said, I did blog at least 300 percent more in 2016 than I did in 2015. I consider that a success. (2015 was a very bad blogging year, but still.) Baby steps.

My 2017 resolution (for online purposes, at least) is not only to up my blog posts, but my overall use of social media. Not in the I-have-no-life-and-I-need-instant-gratification kind of way. But the look-at-the-power-of-social-media kind of way.

Specifically, I speak of Twitter.

Yes, you should follow me.

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Tweeting on Target: a company’s engagement with a lowly customer

Social media engagement is something, I believe as a consumer, companies need to spend resources to perfect.

And Target is doing something right.

I decided to celebrate the beginning of my weekend Friday morning with a trip to Target. Did I need anything? No. I rarely see a specific reason to go to Target, and I don’t think I need one other than wanting to go to Target.

So I tweeted my excitement.

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