Tweeting on Target: a company’s engagement with a lowly customer

Social media engagement is something, I believe as a consumer, companies need to spend resources to perfect.

And Target is doing something right.

I decided to celebrate the beginning of my weekend Friday morning with a trip to Target. Did I need anything? No. I rarely see a specific reason to go to Target, and I don’t think I need one other than wanting to go to Target.

So I tweeted my excitement.

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A night in the life of my work commute

nyc map

Google Map.

I jiggled the door handle. Nothing happened.

The cab driver unlocked all the doors of his car by the automatic button to his left. I heard the back passenger door struggle to follow through with the command, the sounds of electronics on their last moments of life on a dying battery. Another jiggle, and nothing.

The window was all the way down. I reached inside to try opening the door that way. Still nothing.

We shared a laugh — his likely more genuine than mine — and I walked around the car and entered the back through the driver’s side.

It was a few minutes shy of 1:40 a.m. and my daily commute to work was about to get underway.

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Views (and booze) from the top

insta manhattan

A look north from the 100th floor of One World Trade Center in downtown Manhattan, with the Empire State Building front and center.

I’m not one for heights. So what better way to spend a Sunday afternoon than from the top of the tallest building in the Western hemisphere?

My stomach is still settling. But it was a chance to show off some Instagram skills.

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LMIRL, K? 143. (NALOPKT.)

lingo

Headline translation: Let’s meet in real life, OK? I love you. (Not a lot of people know that.)

Kids these days have dirty minds.

That’s according to an updated list of Internet lingo by the company NetLingo. Phrases like “BRB” and “LOL” are now replaced with “FMLTWIA” and “TDTM.”

To find out the explicit truth, click here. (Don’t worry — it’s only a link to myfoxphilly.com.)

According to NetLingo, about 95 percent of parents (and, for that matter, many friends whom I spoke to) have no clue what these acronyms mean.

Image Courtesy myfoxphilly.com. Just because it’s a great photo to be attached with this story.

Honors from UWIRE and C&W

cherryandwhat

I’ve been honored this week with rankings from two very reputable sources in the world of journalism.

First, the college syndicate UWIRE named me one of the top 100 college journalists in the country. I’m proud to be following in the footsteps of respected TTN alumni Christopher Wink and Sean Blanda, both of whom made the inaugural list last year.

And today, an amazingly awesome blog known as the Cherry and What? named me the third most influential person on Temple’s campus. The C&W crew dug the old Cut to the Chase headshot out of the TTN archives, but I won’t hold it against them. Thanks to the C&W.

Seriously — add the award-winning Cherry and What? to your favorites and RSS feed. Definitely an entertaining read.